ICY BOX - a RaidSonic Brand
RaidSonic Technology GmbH was founded in Hamburg in 1999. The success was quick. The product range grew as well as the number of employees. Thus, in 2004 RaidSonic moved to larger premises in a new location. After concentrating solely on Germany in the beginning, the rapid growth led to an expansion of their activities into nearly all of Europe. Nowadays the expansion includes Asia as well.
Goal
RaidSonic's goal is always to be a step ahead with innovative product ideas - creating trends rather than running after them. Nevertheless,they do not forget their origin - flexible solutions for mass storage. Although RaidSonic encourage innovations, sometimes it is good to hold on to the well tried and tested.
Products
As a manufacturer RaidSonic have a direct influence on product design concerning quality, functionality and equipment. They constantly use high quality components and because of this decisive reason their products have gained a strong position in the upper market segment.
ICY BOX
The own brand ICY BOX of RaidSonic became known in 2004 with the hard disk enclosure IB-350 and is still strongly associated with mobile racks and storage solutions.Until this today ICY BOX has expanded its product portfolio enormously and is now enjoying increasing popularity in 43 European countries. In 2013, the Australian continent was added to the portfolio and the USA have also recently joined the ranks of their business partners.
Philosophy
Icy Box's aim is to keep ahead with innovative product ideas - creating trends instead of chasing after them, promoting innovation but at the same time maintaining the tried and tested.